The TikTok Shop agency for NYC brands.
New York brands move fast and expect agency-grade rigor. MediaLabs holds all three TikTok Partner designations — TSP, CAP, TAP — and operates a 3,000+ creator roster with strong NYC representation across beauty, CPG, fashion, and wellness. We handle the full TikTok Shop operation, not just one lane.
NYC has plenty of agencies. Few run the full TikTok Shop stack.
New York is home to dozens of paid-media shops, PR firms, and influencer marketing agencies. What it lacks: a single operating team that runs TikTok Shop end-to-end — shop ops, creators, ads, affiliate, LIVE — with the official TSP, CAP, and TAP designations to back it up.
CPG & beauty muscle
Our largest brand categories overlap with NYC’s strongest brand exports: beauty / skincare, supplements / wellness, premium CPG, and fashion. We’ve scaled NYC brands from cold-start to top-20-in-category.
East Coast time zone alignment
Our Miami-based account team operates ET hours. NYC brands get same-day Zoom kickoffs, response within hours during business hours, and coordinated LIVE shopping events in your time zone.
Quarterly on-site reviews
For NYC-based clients, we run quarterly on-site QBRs at your office or studio — strategy review, creator showcase, paid-ads deep dive, and next-quarter planning.
Strategic NYC creator partnerships
300+ NYC-based creators on our managed roster, with established relationships at Brooklyn-based content studios. We move fast on flagship product launches that need visibility quickly.
NYC, tri-state, full East Coast.
On-site quarterly reviews, in-person creator events, ET-aligned operating cadence.
Same model with on-site rotation.
Remote-first with quarterly in-person reviews available.
Full TikTok Shop stack for NYC brands.
TikTok Shop Agency (Full-Service)
End-to-end TikTok Shop with all four lanes integrated.
See full program →TikTok Shop Management
Done-for-you Seller Center ops + GMV Max.
Management details →TikTok Shop Creator Agency
3,000+ vetted creators including 300+ NYC-based.
Inside our creator network →TikTok Shop Affiliate Agency
CAP/TAP affiliate program setup and optimization.
Affiliate program →Scale your NYC brand on TikTok Shop.
Book a 30-min strategy call. We’ll review your NYC operation and scope a custom TikTok Shop program with full coverage across shop ops, creators, ads, and LIVE.
Book a Strategy Call