MediaLabs is the TikTok Shop affiliate agency that sets up, operates, and optimizes your affiliate program end-to-end. Open Plan, Target Plan, commission engineering, creator recruitment, sample workflows, and monthly optimization — all handled.
Open Plan and Target Plan configuration, commission structure design by SKU and category, terms engineering, and Seller Center integration.
Outbound recruitment from our 3,000+ vetted creator network and Target Plan outreach to hero creators in your vertical.
Dynamic commission tiers by product, margin-protected structures, boosted rates for hero creators, and promotional commission windows.
Automated sample workflow — address collection, shipping, tracking, reshipment, and inventory coordination across hundreds of creators.
Affiliate-by-affiliate dashboards: GMV attribution, click-through, conversion rate, content performance, and creator ranking.
Quarterly commission tier reviews, creator re-ranking, Target Plan expansion, and program-level optimization based on performance data.
Open Plan is TikTok Shop's public affiliate program. Any qualified creator can enroll and promote your products at a standard commission rate you set. Open Plan drives volume — hundreds to thousands of creators can participate.
Target Plan is invite-only. You offer elevated commission rates to specific creators you want — typically hero creators with proven category fit. Target Plan drives quality and exclusivity.
Most winning brands run both. Open Plan captures volume at a sustainable margin; Target Plan locks in the top 5–10% of creators with economics that actually move them. MediaLabs engineers both layers, manages outreach, and handles ongoing optimization.
Book a call and we'll scope Open Plan + Target Plan structure, commission tiers, and creator recruitment targets for your brand.
Book Call