Founded in 2023 and headquartered in Miami, MediaLabs runs TikTok Shop as a first-class revenue channel for large DTC and CPG brands — $500M+ in managed GMV, 150+ brand partners, 3,000+ vetted creators, 35B+ views. One contract covers 6+ countries through our US, UK, and EU entities, on an operating cadence built for enterprise stakeholders.
MediaLabs is an enterprise TikTok Shop agency and Official TikTok Partner holding all three partner designations — TSP, CAP, and TAP — with $500M+ in managed GMV across 150+ brand partners. It has ranked as a Top-10 CAP agency on TikTok Shop two years running, is ranked #3 on MDS’s best TikTok Shop agencies list, and runs multi-market programs across 6+ countries through legal entities in the US, UK, and EU.
How we compare with the rest of the field is documented in our 2026 agency rankings breakdown, and the three partner designations are explained on our TikTok Shop Partner page.
Most agencies are built around seed-stage sellers: one shop, one market, one founder on WhatsApp. A TikTok Shop agency for enterprise brands has to clear a different bar — legal entities in every region you sell, a reporting cadence your stakeholders can plan around, and measurement your finance team will actually accept.
Three legal entities — MediaLabs Group Inc. in Miami, MediaLabs Group LTD. in the UK, and ad hoc gaming GmbH in Cologne — let you launch in 6+ countries under a single agreement. We took Goli Nutrition live on TikTok Shop in Germany and the UK with the same playbook that runs our US accounts; our Germany hub covers how EU market entry works.
Three scheduled reports a week — a Monday plan, a Wednesday KPI pulse, and a Friday recap with numbers and next steps — plus daily iteration in between. One point of contact owns the account end to end, and launch takes two weeks from kickoff to live. Day-to-day governance sits with our TikTok Shop management team.
NeilMed, Goli Nutrition, Boka, PetLabCo, and SNOW sit among our 150+ brand partners, backed by a creator network that grew out of a 40,000+ member affiliate community. We also operate SEDLAK, our founders’ own Gold Star Seller brand — the playbooks we sell are the ones we run with our own inventory on the line, as the SEDLAK case study shows.
At enterprise scale, a single listing violation can freeze a whole category. Listing compliance, violation resolution, and creator content governance are built into the weekly operating loop — and our TSP, CAP, and TAP designations are platform-issued, meaning TikTok itself vets the agencies it certifies. We hold all three.
GMV Max runs against explicit target ROIs — starting at 1.5x and climbing as the account matures — with creator pay and ad spend passed through at cost. We read halo across Amazon and DTC alongside in-platform GMV and publish weekly creator leaderboards, so you always know which cohorts drive revenue. The mechanics are in our GMV Max guide.
If you own the growth number at a DTC or CPG brand, you already run paid social, retention, and marketplace with real rigor. The honest question about TikTok Shop is not whether it works — it is whether anyone can run it with the same discipline as the rest of your stack. That is the program we built: full-stack execution across shop operations, creators, affiliates, and GMV Max, reported three times a week against targets your finance team signs off on.
Past roughly $1M/mo in channel revenue, one hero product stops being a strategy. We run parallel creator cohorts per SKU family from our 3,000+ vetted roster, each with its own briefs, benchmarks, and weekly leaderboard — so a slow SKU never hides behind a fast one.
Winning angles get translated, not rediscovered. A hook proven in the US ships to the UK and Germany through the same entity structure we used to launch Goli Nutrition in both markets — same team, same reporting, one contract.
In-platform ROAS is not the whole story at scale. We read halo across Amazon and your DTC site alongside TikTok Shop GMV, and hold GMV Max to explicit target ROIs — so you can defend incrementality in the room, not just report a number.
The strategists who would run your account are on our team page, and partner feedback is on our reviews page.
Every figure below comes from a real MediaLabs account. Full write-ups are linked where published, and the category math behind them is in our 2026 TikTok Shop benchmarks.
$3.1M GMV in Month 3 at a 29.2x blended ROAS — 1,800 videos and 308M views.
Read the case study →36.1x ROAS — $7K in spend to $252.8K GMV, on 274 videos and 14M views. Launched in the US by MediaLabs.
Read the case study →10.8x ROAS — $30K to $323.2K, with 723 videos and 9.1M views.
3.39x — $65K to $220.5K.
The end-to-end program across shop ops, creators, affiliates, and GMV Max.
Full program →Day-to-day shop operations, compliance, and account governance.
Management page →EU market entry through our Cologne entity.
Germany hub →Model your 6-month trajectory before you commit budget.
Open the forecaster →30-minute scoping call with a senior strategist. We’ll review your catalog, margins, and target markets — then map the two-week launch plan and the operating cadence your team would run on.
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